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Successful New Product Launch – Seoul, Korea
June 21 - June 23
Years and hundreds of millions of dollars go into the development of a new pharmaceutical product, but by the time a country receives the information, it is left with a very short time frame in which to prepare for the launch of the product. Successful New Product Launch focuses on the critical elements of getting a product from development to launch in as short a time frame and impactful a manner as possible. Using principles of PACE (Product and Cycle Time Excellence), Innovara shows participants how to organize, plan and execute a successful launch quickly and efficiently. Applying what they are learning and processing to their own new product launch, participants ideally work in cross-functional teams so that all become aligned to common purpose and strategy.