Strategic Insights Research for Healthcare Markets

Based on deep insights from pharmaceutical markets and thought leaders around the world, our strategic insights research provides clients a way to build strategy that leverages market-shaping opportunities and challenges. From medical marketing and sales to healthcare policy and advocacy, Innovara goes beyond just delivering information by working with clients to uncover key market insights and develop actionable strategies.

Innovara research initiatives are highly impactful and unique because we:

  • Provide key market insights into emerging, developing and international markets
  • Design and deliver market-shaping research
  • Deliver research that can be used to inform key leaders, stakeholders, and thought leaders in medicine, policy, advocacy, and industry
  • Conduct research in collaboration with major universities
  • Leverage networks that give us unique access to information and insights from key customers in emerging and underdeveloped markets (such as Middle East, Africa, Latin America and Asia), as well as developed markets (such as the USA)
  • Deliver actionable results and strategies

Research solutions:


  • Surveys
  • Depth interviews
  • Focus groups
  • Secondary research (qualitative & quantitative)