+1 (413) 387-6188
Innovara@Innovara.com
sales academy courses, sales management assessment, sales academy services, sales management assessment, ISMA sample report

Innovara Sales Management Assessment (ISMA)

The Innovara Sales Management Assessment ™ (ISMA) is an online survey that enables a company to benchmark the capabilities of its sales managers against industry standards. The resulting analysis identifies and prioritizes the sales organization’s development needs and makes concrete recommendations for formal training, on-the-job learning and coaching, and self-development.

 

The standard ISMA profiles 10 key competencies critical to functional sales management excellence:

Sales Management Assessment, Innovara Marketing Assessment
Selling
Selling Skills to Achieve Sales Results

Innovara Medical Science Liaison Assessment, Medical Affairs Competencies
Execution
Sales Execution Excellence

 

Innovara Medical Science Liaison Assessment, Medical Affairs Competencies
Communication
Communication and Engagement

Sales Management Assessment, Marketing Assessment
Business
Business and Operational Acumen

 

Innovara Medical Science Liaison Assessment, Medical Affairs Competencies, Sales Management Assessment, Marketing Assessment
Customer
Customer Focus and Insights

innovara sales management assessment, innovara marketing assessment
Leadership
Territory Leadership and Competitiveness

 

innovara sales management assessment, innovara marketing assessment
Strategy
Sales Strategies & Planning

innovara sales management assessment, innovara marketing assessment
Teamwork
High Performance Teamwork

 

Innovara Medical Science Liaison Assessment, Medical Affairs Competencies, Innovara Marketing Assessment, Innovara Sales Management Assessment
Knowledge
Sales Knowledge, Planning, and Operations

Innovara Medical Science Liaison Assessment, Medical Affairs Competencies, innovara sales management assessment, innovara marketing assessment
Value
Contributing to Healthcare Value

 

The Innovara Sales Management Assessment can also be customized to assess specific competencies desired by a company, as well as to the specific industry (e.g. pharmaceutical, medical devices, diagnostics, biotechnology, consumer healthcare, healthcare systems and services, etc.).

Powered by
Innovara Medical Science Liaison Assessment