Access to cancer medication is a global challenge around the world for a variety of reasons, including lack of insurance coverage, unavailability of medication, lack of government approval, cost, and others.
Upstream strategy used to be the domain of health care marketing. Today, it involves commercial, clinical research, access management, medical affairs, and medical communications. The main aims of strategy are two-fold:
- Gain early insights to inform clinical development and pricing strategy pathways; and
- Shape opinions and attitudes prior to launch,
It is with great pleasure that we announce the appointment of World Business Fitness as partner and exclusive agency for Innovara, Inc. in the Gulf, Middle East and North African region, replacing ZAD Group. Hassan El Anany is now Head of Innovara for the MENA region, along with being the CEO of World Business Fitness. Read More→
We’ve got good news and bad news.
The bad news: we were looking at our Shanghai open seminar schedule and decided to hold Foundations for Medical Science Liaisons™ in May instead of March.
The good news: This allows us to hold more medical affairs open seminars in a row, Read More→
Happy new year! We are delighted to bring you our updated 2018 training resources for pharmaceuticals, medical devices, biotech, healthcare, and other life sciences. Stay tuned for a new eLearning freebie later this week!
Plan your 2018 training schedule quickly and easily by downloading our marketing grids. Read More→
We are excited to announce our 2018 Shanghai Open Seminar schedule. Register yourself and your team now to save money: early bird and group discounts available.
Innovara, Inc. of Massachusetts, USA and Manuver Corp. of West Java, Indonesia are proud to announce the opening of Innovara Indonesia. Joko Murdianto will serve as Executive Director of Innovara Indonesia, and Jazak Yus Afriansyah will serve as senior consultant.
“For many years, we’ve been looking for the right partner to represent Innovara in Indonesia,” Read More→
We are excited to announce our 2018 South Korea Open Seminar schedule. Register yourself and your team now to save money: early bird and group discounts available.
In the hands of a skilled pharmaceutical trainer, visual aids focus the attention of the learner on essential elements of the training. Visual aids should be simple, relevant, and pleasing to the eye. They need not be elaborate or expensive.
Some examples of visual aids (other than your slide deck):
Many visual aid problems can be solved using a grid. Read More→
Lung cancer remains the leading cause of cancer mortality globally. Thanks to tobacco control efforts by the World Health Organization and others, great strides have been made in reducing overall prevalence. In spite of this, mortality rates continue to widen between non-Caucasians and Caucasians around the world. Read More→