Foundations of Healthcare Industry Marketing – Seoul, Korea

Foundations of Healthcare Industry Marketing™ (FHIM) is a focused program for new marketers in the healthcare industry (pharma, medical technology, vaccines, diagnostics etc.) FHIM is an excellent program for any company that wishes to develop a high caliber of product and other customer facing managers. It introduces them to the principles of marketing and how marketing as a business discipline focuses the entire organization on its customers. It help establish a consistent approach to marketing planning, with a common understanding of key marketing terminology, analytical tools, planning processes and formats. A highly results-oriented program, this seminar is most effective for managers beginning a career in healthcare marketing or when they transition from sales into marketing. Contact jk.innovara2@gmail.com to register.